Learn all about CDPs, personalisation and customer journeys with our inspiring content.
Spotler Activate is a solution that centralizes data from different sources and uses it to create optimized and personalized marketing campaigns.
Spotler Activate lets you manage your own data without using third-party cookies.
Not only personalization, but also optimal search performance is essential for the perfect customer experience.
About how a CDP can help you turn your existing e-commerce data into valuable insights that you can use for new actions.
We look at 5 ways to provide an attractive personalized online shopping experience. The result? Increased loyalty and more conversions!
How to develop a personalization strategy? And what role does a CDP play in it? In this blog, we’ll tell you all about it.
Customer journey management is a hot topic in the e-commerce world, and for good reason. We’ll show you how to effectively manage the customer journey.
Want to map the touchpoints of the customer journey? McKinsey’s customer journey model helps you create a practical overview of all interactions.
Powerful lifecycles feature gives you complete control over every customer interaction, on every channel.
Discover the far-reaching possibilities of Custom Cases. With this unique tooling and training from Spotler Activate, you’ll reach your business goals faster.
There are significant differences between CDPs and DMPs. In this blog, you’ll discover the most important ones and find out which one suits your company best.
Customer journey mapping helps you to chart the experience of your customers. This helps you to optimise journeys and improve efficiency.